Final Portfolio: Social Media Page (Audience Engagement)

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We effectively used our Instagram stories to generate anticipation and engagement for our music video. Our strategy began with "Coming Soon" reels that teased the project and piqued curiosity. We followed this with behind-the-scenes content, offering our audience a glimpse into the production process and creating a more personal connection. To build further excitement, we released three teaser videos.

By the time we shared our final "Music Video Out Now" announcement, we had built a strong and engaged audience. The comment section reflected this, overflowing with excitement and curiosity. Additionally, we noticed a significant boost in our page reach, highlighting the impact of a well-structured Instagram stories campaign in capturing and maintaining audience interest.









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